What does success look like for a Kaizen-trained hairdresser a year later? A lot changes. But most of the time it comes down to consultation skills.
Once someone trains with us, they start to think the way we think, which is very different from how most of the industry thinks. Sometimes hairdressers think they're rock stars. That they know everything, that they're the best, that clients should only listen to them. That's really not the case.
A consultation is a prescription
What we're doing is almost prescribing a look. We're trying to figure out who the person is.
What are their little quirks? Do they have children? Do they work? Do they work out? Do they do yoga? Are they active or not? Do they like using products? How do they style their hair: natural, blow-dry, flat iron? What's going on in their everyday life? What's their maintenance schedule?
We go so deep into who someone is that we can plan and create something around who they are, not who we think they are. That's the biggest difference.
Create something for someone, not on someone.
Clients are not mannequins
Sometimes people treat clients like mannequins and just do whatever they want. That's not a great approach. A beautiful haircut that doesn't fit someone's life isn't a beautiful haircut for them.
Kaizen teaches individuality. The cut, the color and the styling plan all come out of the person, not out of your portfolio.
The result you're after
We want people to look good and feel good, and then remember you every single day when they see themselves looking great. That's what makes a client come back and send their friends.
On the technical side, we keep things so simple it seems stupid: start at point A and go all the way to point Z. The consultation is what tells you where Z is.
Want to get better at reading the person in your chair? That's built into every Kaizen class, and it's a big part of private mentoring.